True/False
Indicate whether the sentence or statement is true
or false.
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1.
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Hotel
managers may not stand a chance unless they change their leadership styles. This will involve
strengthening their human capital and managing diversity—both employees’ and
guests’.
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True
·
False
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Multiple Choice
Identify the
letter of the choice that best completes the statement or answers the question.
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2.
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Although the future of tourism seems bright, things can happen to set it back. The
authors identified seven World Problems that will affect tourism. Identify which of the following is
NOT one of the these problems.
a. | Overcrowding and
pollution | b. | Availability of
oil | c. | Accounting scandals | d. | Political instability | e. | Fluctuating currency rates | | |
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3.
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Refer
to question 2. Four of these world problems were listed above.
Identify which of the following is NOT one of the other three
world problems.
a. | Higher cost of
education | b. | Sexual
exploitation of children | c. | Disease and
poverty | d. | Continued
airline deregulation | | |
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4.
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Tourism can foster sustainable development and the authors have identified three
foundations for sustained tourism development. Identify which of the following is NOT one of these
foundations.
a. | Culture | b. | Society | c. | Airline reform | d. | Natural environment | | |
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5.
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SMEs
can often reduce their operating costs through a variety of ways. Identify which of the following is
NOT a way to reduce costs.
a. | Better
management | b. | Increased revenue | c. | Careful planning | d. | Alternative sources of financing | | |
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6.
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A
country’s human capital strongly affects its competitive position in the global tourism
marketplace. Education and training are essential for several reasons. Identify which of the
following is NOT one of these essential reasons.
a. | Maintaining the quality of the tourism
product | b. | Supporting
productivity | c. | Lowering the
cost of labour | d. | Improving
conditions of the labour movement | e. | Attracting
people to tourism as an occupation | | |
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7.
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Since
1997, a number of partnerships have been formed between businesses and the CTC. What is the name of
this type of partnership which develops tourism products and build links among tourism sectors and
other businesses?
a. | Product
clubs | b. | Tourism
partnerships | c. | Sector
partnerships | d. | Sector
clubs | e. | CTC
partnerships | | |
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8.
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Professionalism is expected throughout the tourism industry. The tourism industry must
continue to develop tourism professionalism for a variety of reasons. Identify which of the following
is NOT one of these reasons.
a. | Increasing
competition | b. | Complexity of
the industry | c. | High rates of
pay | d. | Increasing demand for quality services and
products | | |
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9.
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Information technology (IT) is changing the tourism industry. According to Olsen and
Connolly, IT has had three main impacts on the tourism industry. Identify which of the following is
NOT one of these impacts.
a. | Assets and
capital will continue to produce a competitive advantage. | b. | Travel consumers no longer display much product
loyalty. | c. | Consumers expect
firms to provide “experiences.” | d. | Employees of tourism enterprises have evolved into stakeholders
who add product value. | | |
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10.
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New
forms of financing are being found that reflect the relatively _____________ risks and
_______________ returns associated with SMEs, i.e., small- and medium-sized
enterprises.
a. | high / small | b. | low / medium | c. | medium / high | d. | medium/ low | e. | low /
medium | | |
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