Multiple Choice
Identify the
letter of the choice that best completes the statement or answers the question.
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1.
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Travel agencies in the future will be affected by a number of changes in the
environment. Which of the following statements MOST accurately reflects these changes in the
travel agency environment.
a. | A dramatic rise
in on-line competition. | b. | A
reduction in commission on products sold, especially airline tickets. | c. | More suppliers of tourism products approaching consumers
directly. | d. | All of the above
(a, b, and c are true). | e. | b and c are
true | | |
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2.
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Travel counsellors are information providers, requiring many skills and knowledge of
various travel related issues to be effective. Identify which of the following skills or knowledge is
NOT necessary to be an effective travel counsellor.
a. | Good math skills | b. | Keyboarding skills | c. | Good command of the English language | d. | A knowledge of
geography | e. | None of the
above (as all of the above are necessary). | | |
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3.
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A
significant source of revenue for travel agencies is travel insurance; different types of
insurance may be sold separately or as a package. Identify which of the following is NOT one of the
types of insurance usually sold by travel agencies.
a. | Flight insurance | b. | Accident and health insurance | c. | Insurance for baggage and personal
possessions | d. | Trip
cancellation or interruption insurance | e. | Terrorism
insurance | | |
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4.
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What
will be the form and functions of travel agencies in the future? They are being affected by a number
of changes in the environment. Identify which of the following is NOT one of these
changes.
a. | A dramatic rise in on-line
competition. | b. | A reduction in
commissions on products sold, especially airline tickets. | c. | More suppliers of consumer products approaching consumers
directly. | d. | More travel
agencies entering the market. | e. | A change in
consumer perspectives; some are more knowledgeable. | | |
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5.
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Some
suppliers also compensate travel agencies through a/an ___________, which is a bonus or extra
commission for selling in greater volume; some suppliers pay on a graduated scale up to
15%.
a. | rebate | b. | service charge | c. | override | d. | voucher | e. | ASP | | |
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6.
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______________ is an on-line travel agency that pioneered a new type of e-commerce
known as a demand collection system. Consumers say what they are willing to pay for the product, this
price is communicated to the participating sellers, and a match is made.
a. | Travelocity | b. | Expedia | c. | Tripeze | d. | Priceline | e. | DCS | | |
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7.
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One
Canadian travel club is the _____________________, which negotiates special rates with Canada’s
leading travel companies, buying their unsold inventory of airplane seats, package holidays,
and cruises at up to 50% off (or more).
a. | ebookers | b. | Last Minute
Travel Club | c. | Cheap
Tickets.com | d. | Payless Travel
Club | e. | CUTS Travel Club | | |
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8.
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To
attract and maintain customers, some travel agencies share a portion of their commission and
overrides with their clients. This takes the form of ______ or money back on the price of a
ticket.
a. | vouchers | b. | service charges | c. | rebates | d. | cash backs | e. | kickbacks | | |
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9.
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The
authors prepared a comparison between airline ticket commissions paid to travel agencies between
years 1995 and 2000. The average rate of non-domestic air commission from the year 1995 was
_____% and from the year 2000 was ___% up to a certain maximum amount of $60 to $140 depending on
destination.
a. | 5, 5 | b. | 10, 10 | c. | 5, 10 | d. | 10, 5 | e. | 10, 10-15 | | |
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10.
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The
most crucial skill for a travel counsellor is __________________________.
a. | knowledge of geography | b. | an awareness of “what’s going on in the
world” | c. | ability to
“size up” a client quickly | d. | ability to
translate the client’s ideas into tangible plans | e. | c and d above | | |
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